The Big
Hello
With the arrival of a new Director of Business to Vodafone UK, a new initiative was launched – an ambitious target to meet with 100 key customers in 100 days.
Differentiated developed the name and visual concept for the programme – to stir up internal excitement at Vodafone during its initial launch, and to support the ongoing communication of the insight that was gathered.
![Vodafone_Big_Hello_1](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Vodafone_Big_Hello_1.jpg)
![Big_Up_Animated_Logo](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Big-Up-Animated-Logo.gif)
![Big_Hand_Animated_Logo](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Big-Hand-Animated-Logo.gif)
![Vodafone_Big_Hello_2](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Vodafone_Big_Hello_2.jpg)
![Vodafone_Big_Hello_3](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Vodafone_Big_Hello_3.jpg)
![Big_Love_Animated_Logo](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Big-Love-Animated-Logo.gif)
![Big_Win_Animated_Logo](https://www.differentiated.co.uk/wp-content/uploads/2022/03/Big-Win-Animated-Logo.gif)