Channel Number 1

I’ve said it a thousand times, and we’ll carry on saying it: people buy from people, and the more complex the deal the greater the need for human interaction. It’s the model on which most reseller, value-added resellers and distributors operate. In broad terms, if they want to sell more, they add more sales and […]

Content in use: where it should be

In most organisations: New content is constantly created, often when it isn’t needed, because of a lack of visibility about what exists. More than that, there’s a lack of understanding about what content is the latest and greatest, because there’s no identifying information on it. That’s if you can even find the content, because it’s […]