Netflix
for sales
Softcat needed a new way to get their best-in-class sales and marketing content in front of their salespeople – who could then get it to customers. So instead of a new library, we gave them their own Netflix: Area SIX.
Area SIX allows people to find, access and share content via a visual experience. Importantly, it lets them know if the customer has accessed the content – informing their next conversation. It’s now Softcat’s lead enablement platform, with 83% of sales accessing it daily.
![AreaSix_1](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_1.jpg)
![AreaSix_2](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_2.jpg)
![AreaSix_3](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_3.jpg)
![AreaSix_4](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_4.jpg)
![AreaSix_5](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_5.jpg)
![AreaSix_6](https://www.differentiated.co.uk/wp-content/uploads/2022/03/AreaSix_6.jpg)